- Design Object
- Effect Engineering
- Rain Effect
- Retail sector
atelier damböck at the EuroShop 2017
March 05 - March 09, 2017
Atelier damböck presented itself at the EuroShop with an almost completely
closed exhibition stand. This could only be entered through a single path -
through a waterfall.
The water curtain in front of the black wall gave no insight into the interior
of the stand and made the visitor of the fair curious.
What was hidden behind it remained a secret for the viewer.
The water curtain was a natural filter so that this area was occupied
exclusively by target group-relevant visitors.
An access to the stand was only possible with a companion from
atelier damböck, who provided the appropriate "entrance ticket":
an umbrella that could protect against the pounding water.
The joined passage together under the umbrella created an emotional
moment between visitors and companions.
"A coherent storyline is completed by many small details to create
an exciting branding experience, which will remain in memory and
become a trade fair," adds Simon Damböck.
In parts taken from:
BlachReport messe+marketing Daily News, published 29.03.2017
photos: Stefan Röhler, modul A, as systems gmbh
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