Lighting design for Saab 9-3 dealers´ launch

For the dealers’ launch and the official press presentation of the new SAAB 9-3, the Swedish car producer again asked for the support of the as systems GmbH from Markt Einersheim, near Wuerzburg. The event took place at the Aeroseum, an airplane hangar at the Goeteborg Saeve Airport. For this ambitious project, as systems managed the staging of the vehicle presentation including the development and the realization of the lighting design. It was a special technical challenge for the stage construction crew to present the car in an airplane hangar. For this reason, as systems checked the event concept and the possibilities for technical realization by utilizing a model of the event. as systems has worked repeatedly for SAAB, and therefore brings a special uniqueness to international trade show presentations.